Client’s Requirements: The client, an insurance company, requested the design of a website that would effectively showcase their range of insurance services, including home, auto, commercial, and health insurance. They were particularly impressed by the prominent “Get a Quote” feature on the websites of their competitors, Farmers and State Farm.
Our Approach: To meet the client’s needs, we conducted thorough research on the insurance industry and analyzed the websites of their competitors, such as Diamond Legacy Insurance, Joy Olivier Insurance Agency, George Beach Health Insurance, and Insurance for Texans. By studying these sites, we gained valuable insights into the design elements and functionalities that resonated with the target audience.
Throughout the design process, we ensured that the website was visually cohesive and aligned with the client’s brand identity. We carefully selected royalty-free images and icons to enhance the overall aesthetic, and we provided the client with a list of the fonts used to ensure seamless integration with their branding guidelines.
By combining our design expertise, industry research, and a deep understanding of the client’s requirements, we have created a comprehensive insurance website that not only meets the client’s expectations but also sets them apart in the competitive insurance marketplace.
Client: Umbrella Insurance
Date: July 27, 2023
Location: USA, California